Simply Alpha Capital
Tier 1 · Operations Setup

Casino & Sportsbook Setup - End-to-End.

Sweepstakes, social, real-money, crypto, and sportsbook builds. We source the platform, negotiate the vendors, secure the licenses, and run the launch - regardless of vertical or jurisdiction.

See Build Types
Build Types

Every operating model. One delivery team.

Tier 1b · Integration Partners

The full vendor stack - sourced, vetted, and integrated.

Every platform build includes vendor selection and integration across these six categories. We've run procurement, due diligence, and commercial negotiation with each of them.

Game Providers & Aggregators

Content aggregator selection, direct provider relationships, RNG-certified feeds, live dealer integration.

Everi · Pragmatic Play · Evolution · NetEnt · Relax Gaming · SoftSwiss

CRM Systems

Player lifecycle CRM, bonus engine, segmentation, retention automation, promotional tooling.

Salesforce · Optimove · Symplify · FastTrack

Fraud & Anti-Fraud

Real-time fraud detection, chargeback prevention, bonus abuse monitoring, device fingerprinting.

Sardine · Kount · Seon · ThreatMetrix · Feedzai

AML / KYC

Identity verification, document checks, PEP/sanctions screening, ongoing monitoring.

Jumio · Onfido · Sum&Substance · Comply Advantage · Acuris

Crypto Integration

Crypto payment rails, wallet integration, on/off ramp providers, blockchain-native infrastructure.

CoinsPaid · BitPay · NOWPayments · Utrust

Accounting & Financial

Back-office financial reporting, multi-currency accounting, tax compliance, reconciliation.

NetSuite · Xero · Tipalti · custom iGaming back-office

Included in every engagement

Five add-ons other firms charge for, bundled into every build.

  • Responsible Gaming Framework

    Policy design, self-exclusion, affordability checks, audit-ready documentation.

  • PAM System Advisory

    Player Account Management selection, configuration, and integration.

  • Affiliate Program Setup

    Platform selection, tracking, commission structure, compliance guardrails.

  • CRM & Player Lifecycle

    Segmentation strategy, retention workflows, bonus engine configuration.

  • Sweepstakes Model Export

    US sweepstakes model adapted and launched in international markets.

Engagement Path

How a casino gets shipped.

  1. 01

    Discovery

    Markets, vertical, risk profile, timeline.

  2. 02

    Vendor & License

    Platform, processors, license path, contracts.

  3. 03

    Build & Integrate

    Vendor orchestration, geotesting, certifications.

  4. 04

    Launch & Optimize

    Go-live, KPIs, handover, post-launch support.

Spin up your next casino build.

Tell us the vertical and target market. We'll map the platform, vendors, license path, and budget in one session.